Speakers for Schools

2/3 of state school students graduate without any work experience, while the best opportunities often go to those who attend private schools. To address this disparity, we created a campaign for educational charity Speakers for Schools to advocate for the importance of work experience in education policy.

With the support of celebrities, we launched the campaign via a Linkedin takeover, where influential individuals and the public changed their profiles to reflect their teenage selves. The film, OOH and digital followed, as well as over 250 pieces of PR coverage on launch day alone.

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